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28 Nov, 2016

Suchada Yuvaboon, Chairperson, Rose Garden Riverside

ASEAN Travel & Tourism Hall of Fame – Initiated by Travel Impact Newswire Executive Editor Imtiaz Muqbil to recognise the many veterans who helped grow and shape ASEAN tourism over the last 50 years.


Date of Birth: 7 March 1945

Family: 3 Children – Arrut, Col. Kana and Anak Navaraj

Education: Wattana Wittaya Academy, Thailand

Virgo Fidelis Convent, England

Hammersmith College of Art & Building, England

ICCA – Conference Management Program, Salzburg

Professional Career:

2001 – present: Chairperson – Rose Garden Riverside

1987 – present: Managing Director – Phuket Orchid Garden & Thai Village

1974 – 2001: Managing Director – The Rose Garden Hotel

1970 – 2001: Managing Director – Thai Village Cultural Centre

1966 – 1968: Ticketing & Reservation Officer of KLM (Royal Dutch Airlines)

From 1978: The Rose Garden was the first full-fledged cultural attraction to adapt Traditional Thai Festivals such as Loy Kratong and Songkran into Themed Events for MICE participants from around the world

Social Tourism Activities:

July 2008 – present: Honorary Advisor – Tourism Council of Thailand

2001 – July 2008: Vice President – Tourism Council of Thailand

1999 – present: Board and Founding Member Convention Promotion Fund* (TICA)

1997 – 2001: Vice President – Thailand Tourism Society

1995 – 1997: Secretary of Thailand Tourism Society

1995: Board and Founding Member of Thailand Tourism Society

1995 – 2000: Board of Trustee PATA Foundation

1993: Board and Founding Member of Joint Association Travel Industry

1990 – 2000: Vice President – Thailand Incentive & Convention Association (TICA)

1990 – 1991: International Liaison Director – SITE Thailand Chapter

1987 – 1988: Vice President – Society of Incentive Travel Executives (SITE) Thailand Chapter

1985 – 1986 Board and Founding Member Thailand Convention Promotion Association (TCPA) later known as TICA

1979 – 1981: Board Member of Thai Hotel Association (THA)


2009 – 2014: Board Committee – Princess Maha Chakri Sirindhorn Anthropology Centre

2009 – present: Advisor – Treasure Our Elephants Fund Foundation

2008 – 2009: Organizing Committee & Chairperson – Public Relation & Promotion Committee of Royal Initiative Discovery Foundation

2006: Co-Chairman Spouse Programme for 55th Annual Conference Pacific Area Travel Association

1996: Organizing Committee for 45th Annual Conference Pacific Area Travel Association

1994: Chairperson – First Thailand Tourism Conference “Vision 2000”

Awards & Decorations:

2016: Insignia – The Silver Medal (Seventh Class) of the Direkgunabhorn

2007: Thailand Top 100 HR Award from Thammasat University

2006: “Outstanding Company” in the field of Business Development (in Tourism) for 2006 from The National Identity Board, awarded by H.R.H. Princess Maha Chakri Sirindhorn

1998: M&C Asia-Pacific’s Personality of the Year at the IT&CMA Kuala Lumpur

1995: Travel Personality Award from Asian Business Press, publisher of TTG PTN Asia Pacific and Incentives & Meeting Asia – Sydney

Award in recognition of invaluable contribution and dedication to the promotion and development of Thai Tourism from the then Prime Minister General Prem Tinsulanonda.