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28 Nov, 2016

Kamala Sukosol, Chairman & CEO, Sukosol Group

ASEAN Travel & Tourism Hall of Fame – Initiated by Travel Impact Newswire Executive Editor Imtiaz Muqbil to recognise the many veterans who helped grow and shape ASEAN tourism over the last 50 years.


Date and Place of Birth; 22 October 1941, Bangkok


Master of International Affairs: Columbia University, New York

Bachelor of Arts: Miami University, Oxford, Ohio, U.S.A.

Professional Career:

The daughter of Thai magnate Kamol Sukosol, Kamala inherited her father’s innate talent for business. After her studies in New York, Kamala returned to Thailand to join the family business. In 1972, the Sukosols acquired a 20-acre plot of land in Pattaya and opened the Siam Bayshore Resort in 1977, then considered one of Pattaya’s most distinctive properties. In 1983, Kamala opened The Bayview Hotel, also in Pattaya, followed in 1990 by The Sukosol in Bangkok. Two new hotels, The Siam in Bangkok (2011) and Wave in Pattaya (2013), have been added to the group.

Kamala is also the President of the Sukosol Group, which has four divisions besides Hotels — Trading, Entertainment, Living and Properties.

2002–Present: President: Thai-Moroccan Friendship Association

1994–95: President: American University Alumni Association

1987: Chairperson: “Visit Thailand Year” Committee

1984–88: President: Thai Hotels Association (Pattaya chapter)

1984–88: Vice President: Thai Hotels Association (nationwide)

1985: Chairperson: Pattaya Annual Festival


2016 — Awarded the Alawite Wissam of Officer Rank from HM King Mohammed VI of Morocco in appreciation for her services as the President of the Moroccan-Thai Friendship Association.

2016 — Honoured with an inaugural “Itamaraty Award for Cultural Diplomacy” from the Brazilian Ministry of Foreign Affairs

2013 — Lifetime Achievement Award at the Asia Pacific Entrepreneurship Awards in Thailand.

2013 — Honorary Award for Outstanding Performance in relation to Thailand’s Recreational Activities, for Music & Singing. Awarded by the Department of Physical Education, Ministry of Tourism & Sports.

2012 — Award from Thai Chamber of Commerce for “Best Business Woman 2012” in the hotel category.

2012 — Awarded the Order of Isabella the Catholic by Juan Carlos I, King of Spain.

2008 — Named an “Outstanding Executive” by Who’s Who in Thailand.

1995 — Invited to attend the “Prime Minister’s Conference on Peace Tourism” by the late Prime Minister Yitzhak Rabin of Israel in 1995.

Other activities:

Has organised many concerts and musical performances for charity since 1982. Kamala and her family are ambassadors for the Craniofacial Centre, Chulalongkorn Hospital, Thai Red Cross Society and Liver Transplant from Parent-to-Child campaign, Ramathibodi Foundation, Ramathibodi Hospital.

In 1987, she led a delegation of 100 to Malaysia to promote Thailand at the ASEAN Tourism Forum. She arranged displays of handcrafts and cuisine from all corners of Thailand, and, of course, put on a concert, entitled “Visit Thailand Year”.

To promote Pattaya, Kamala commissioned the American songwriter, Rob Fisher, to pen the music and lyrics to the song “Pattaya”, which she recorded in 1985, and it is still used today to promote the seaside resort city.

1990: Organised the “Broadway Comes to Pattaya” concert at Siam Bayshore Hotel during the ASEAN Tourism Forum

1987 : President of Thai Tourism Industry Association. Produced the “Visit Thailand” presentation at the ASEAN Tourism Forum, Kuala Lumpur, Malaysia

1985 : Chairperson of the Pattaya Festival Organising Committee

1985: Commissioned American songwriter Rob Fisher to compose the song “Pattaya” to promote the destination

1984–1988: President of Thai Hotels Association, Pattaya chapter Vice President of Thai Hotels Association, nationwide

Kamala Sukosol is also regarded as one of the best jazz singers in Thailand and her inimitable style has been showcased in over 22 concerts and some 24 recordings.

Source: The Sukosol Group