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29 Nov, 2016

Gen. Chalermchai Charuvastra, First Head of the former “Tourism Organisation of Thailand”

ASEAN Travel & Tourism Hall of Fame – Initiated by Travel Impact Newswire Executive Editor Imtiaz Muqbil to recognise the many veterans who helped grow and shape ASEAN tourism over the last 50 years.


Place and Date of Birth: Not Available

Date of Passing: 8 April 2009


-Wat Thepsirin School in 1933

-Chulachomklao Royal Military Academy in 1940

-Thai Command and General Staff College in 1947

-British Army Staff College, Camberley, England in 1949

-Thailand National Defence College in 1962

-Honorary Degree of Strategic Development, Sakon Nakhon Rajabhat University in 2004

Professional Career: (Royal Thai Army)

-Royal Thai Army in 1940

-Artillery Platoon Leader (21 May 1940)

-Platoon Leader, Army Technical School (12 May 1943)

-Royal Thai Army School (1 January 1946)

-Attached in Royal Thai Army Department ( 9 September 1948 – 28 February 1950)

-Lecturer of Royal Thai Army School (1 March 1950)

-Lecturer of Intelligence Department, Royal Thai Army (1 July 1951 – 1953)

-Assistant Military Attache, Royal Thai Embassy, Washington D.C. (1953 – 1956)

-Assistant to Commander in Chief, Royal Thai Army (Gen Sarit Thanarat) in July 1956

Professional Career

– Founder and Director of Tourist Organization of Thailand, the kingdom’s first tourism promotion body, 1960-1976

-Founder and Editor of Or Sor Tor monthly Thai tourism magazine (1960-1964)

-Editor of Holiday Time in Thailand Magazine in English (1960-1964)

-Board Committee of National Economic and Social Development Committee (1959-1975)

-Committee member, Bank of Thailand (1959-1976)

-Committee member, The Board of Investment of Thailand (1960-1981)

-Chairman of The Syndicate of Thai Hotels and Tourists Enterprises Limited and Chairman of Erawan Hotel (1960-1981)

-Managing Director of Erawan Hotel (1961-1976)

-Founder of Than Tao Mahaprom Foundation, Erawan Hotel (6 October 1988)