
Archive for February, 2022
16 Feb, 2022
An Honest and Constructive Critique of the Visit Thailand Year 2022 Strategic Plan
This special report focusses on the strategic plan to reboot Thai tourism with a Visit Thailand Year 2022 campaign. It takes a critical thinking approach but in an honest and constructive context. Click on the image to watch…
more…1 Feb, 2022
35 Years On: How Visit Thailand Year 1987 Revolutionised Global Tourism
The year 2022 marks the 35th anniversary of Visit Thailand Year 1987, the record-breaking marketing extravaganza which revolutionised the Thai and global tourism industry. What lessons can be learned from its successes and failures? How can it help design a new post-pandemic model for global tourism? As Thailand Bureau Chief for the then leading travel […]
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