22 Oct, 2018

ITB Asia 2018 continues the Great Dumbing Down of global travel trade shows

Singapore – Although the core focus of the mega-billion travel & tourism industry has unmistakably shifted from marketing to management, international events such as the ITB Asia, the region’s self-proclaimed “leading travel trade show” are still failing to reflect that transition. A search of the ITB Asia 2018 conference programme website yielded 113 results for […]

more…