23 Jul, 2015
A New Delhi based start-up aims to help women across India overcome the problems of urinating in unhygienic public toilets. Made from waterproof cardboard, Pee Buddy is a single use funnel which allows women to micturate without having to squat on a dirty toilet seat and risk infection.
This is the brainchild of Delhi-based entrepreneur Deep Bajaj who came up with the idea during one of the road trips he took with his friends. The wife of a friend complained about not finding a clean toilet on the journey. After having perfected the product, Bajaj and his partners tried to market it but they were shown the door as distributors and store owners couldn’t understand that something like this can actually work.
Eventually his persistence paid off, when he successfully sought recommendations for Pee Buddy from gynecologists and obstetricians.
Read the rest: Now, women in India can urinate while standing! Here’s how…
(Editor’s Note: Great for foreign visitors touring India)