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31 May, 2016

Hotels Will Lead Global Public Relation Robots Market Through 2020 – Technavio Report

LONDON–(BUSINESS WIRE)– May 30, 2016 – According to the latest market study released by Technavio, the global public relation robots market is expected to grow at a CAGR of about 26% during the forecast period. This research report titled ‘Global Public Relation Robots Market 2016-2020’ provides an in-depth analysis of the market in terms of revenue and emerging market trends. This market research report also includes up to date analysis and forecasts for various market segments and all geographical regions.

Based on end-user segmentation, the global public relation robots market is classified into the following:

  • Hotels
  • Hospitals
  • Restaurants

Public relation robots market in hotels

Occupying more than half of the overall market share, the public relation robots market in hotels became the largest end-user segment in 2015. The need to improve operational efficiency by implementing delivery robots at hotels and automate the routine tasks in hotels are some of the driving forces for this segment.

Bharath Kanniappan, a lead analyst at Technavio for research on robotics, says, “Robots are becoming such an iconic trend with many benefits, one of which include automated room service for the end-users. Public relation robots are also attracting the guests’ attention. Also, the hotels that employ delivery robots not only attracts guests but also prove as a promising business opportunity in the long run, as it is cost-effective and a more efficient solution.”

The report further adds that many hotels in the US, such as the Starwood chain of Aloft, have already deployed prototypes of delivery robots, and these robots are intended to increase the staff efficiency in more valued-added services, by freeing them up from small tasks. Vendors, such as Savioke, are planning to raise more funds to make delivery robots more interactive and emotionally enabled, using high-end artificial intelligence.

Public relation robots market in hospitals

The hotels segment is followed by the hospitals segment that accounted for more than 26% of the global market. The concept of using robots in hospitals was introduced few years ago with a large number of hospitals using surgical robots for operations. These robots help patients by guiding them through the hospital procedures, and help record their primary information. Most of the robots used in hospitals are cloud-enabled and therefore, easy to handle remotely.

“A growing number of hospitals in the US are deploying cloud-enabled and remotely monitored public relation robots that provide new ways for physicians to interact with patients and give consultation procedures from remote locations,” says Bharath.

For instance, in Canada, Humber River Hospitals has deployed patient assistance robots. The robots not just interact with patients but are also programmed to complete a variety of tasks, such as delivering food and medical supplies to patients, and aid in preparing and administering chemotherapy drugs.

Public relation robots market in restaurants

The restaurants segment accounted for the least market share at 18.7% of the global public relation robots market. Though the use of public relation robots in restaurants has increased over the past few years, limited viability of vendor base and lesser number of restaurants showing interest in installing these robots can restrain market growth and cause the market share to decline over the next four years.

China is the leading country in the implementation of public relation robots in the restaurants segment. In an era of robotics, employing robots as a restaurant staff has some advantage as they are more efficient and cost-effective in the long term. The average cost in employing these robots is over USD 9,500 in China.

Technavio is a leading global technology research and advisory company. www.technavio.com